Monday, October 26, 2015
Saturday, October 24, 2015
In order to take your local small scale fundraiser to a nationally known event, you first have to build a "brand."
Brand identity is what you see in the following logos: Under Armour, Nike, McDonald's etc.
In terms of a charity fundraising event, identify what image you wish to be clearly associated with the event. Then build your marketing platforms around that image.
That brand must remain consistent through out everything you do.
A real life example is the upcoming Blues Brothers Bash being held in support of the Prince George's County Police Foundation and the Prince George's County Police Department K9 Section. The brand for this event is the Blues Brothers.
That imagery is maintained first in the event flyer then in the T shirts and event tickets.
This consistency will build immediate brand recognition for the event.
Thursday, October 15, 2015
Monday, October 12, 2015
We are extremely to be helping the Prince George's County Police Department K9 Section and the Police Foundation with the "2016 Blues Brothers Bash" Charity Fundraising event in order to raise the funds they need to begin to build a K9 training center.
This event has varying Sponsorship levels along with underwriting opportunities for businesses and individuals who wish to support them. This incredible event will consist of a Live Auction, Silent Auction and Raffles for an incredible array of prizes.
BW Unlimited Charity Fundraising is a North American Charity Fundraising Leader in a " One Stop Shop " convenient setting. www.BWUnlimited.com
Friday, October 9, 2015