Wednesday, January 25, 2017

Charity Questions: Which is better - Autographed Memorabilia – VS. – Wall Art & Décor www.BWUnlimited.com

This is a common question and honestly it’s something I had to wrap my head around when I first started business.  I wondered why autographed items were so expensive. 

Question #1:  Why are autographed items so expensive?

People truly believe that we stand out in front of a dug out or a stadium with a ton
of people and ask Athletes for their autographs – not true.  They think that Athletes or Celebrities autograph items for free.  I’ve heard this frequently “These people are celebrities and high paid athletes, they should do it for free.”  If you believe or even think that, you’re truly living in a fantasy land. 

Another major reason is and yet another reason that sets us apart from our competition who are documented counterfeiters, authentic autographs are NOT easy to come by.  We run out of them continually.  They are only so many.  Our competitors seem to never run out of the same autographed items, even when people die.

Athletes, through their representatives charge to conduct autograph signings.  In fact, the latest and greatest is – they charge to get a picture with them, its called a Photo Op.  Some Athletes such as Derek Jeter, Tom Brady & Peyton Manning charge ridiculous amounts of money.  Where other athletes don’t charge much at all.

For instance – what is the difference here? 


About a $800.00 difference.  Tom Brady’s autograph is ridiculously expensive!!!

So you have to understand, autographed items have a “Niche” market.  In fact, keeping with my Honesty & Integrity policy, I only offer what is called a Replica Helmet and seldom a Pro-Line “On Field” helmet.  I will only offer a Pro-Line when it’s the only one available.  A Replica Helmet looks exactly like a real helmet, it’s the exact same shell but a Pro-Line has all the real padding and is slightly thicker.  From 3 foot away, you can’t tell the difference.  Pro-Line’s are more for Collectors and are much more expensive.  Charities on the other hand, need to put more profit in their bank accounts.


Question #2:  Why is Décor & Wall Art better than autographed items?

Well, before I answer this, I need to tell you how we came up with the idea of Décor.  Again, reference the above, autographed items are expensive. 

When I first began, I was a part of an autograph signing with the Philadelphia Phillies Pitcher Roy Halladay.  During the signing, he forgot to sign one of the photos.  So, I was going to an event in Philadelphia and had this unsigned photo.  I framed it and put it on the silent auction not expecting much with a very low starting bid.  It sold for $550.00!!!  I was shocked!!!  It wasn’t autographed; it was just a fantastic photo.   (Here it is).

The 2nd time, I had a Philadelphia Phillies Banner.  I thought, I can’t just lay this banner on the table; it’s boring so I had our framing department simply frame it.  It sold for $330.00 (3) times!!!  Again shocked!!! 

So that is where it all started.  The reason people love our Décor & Wall Art is for various reasons – they are extremely nice, they have laser engraved autographs, they are very large and the pictures are awesome. 

We have Collages ranging from Legends to Ticket Collages.  We have Celebrity quotes along with historical events.  They just do awesome.

Plus – now here is the major reason they do great – we can offer them to as many bidders that are interested.  Our charities can double or even triple their profit.  We can also make items that truly cater to the crowd and are always coming up with new items based on current trends or winning seasons.

That’s the answer.  If you would like to see our Catalogs to see what we offer, email me directly at George@bwunlimited.com.

BW Unlimited Charity Fundraising is a North American Charity leader in a convenient “One Stop Shop” setting.  If you would like to learn more, contact us at www.BWUnlimited.com.

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