If you were
invited to a seminar hosted by the IRS, would you go? Does it sound like a “Barrel of Laughs”? I’ll answer for you – no not at all.
As you begin
to plan your next charity fundraising event, don’t forget to account for the “Fun”
factor. Remember, nobody like’s “Boring.”
I can
guarantee that you will agree with me that the fun events are the most memorable. The “Fun” Factor is definitely responsible
for many positives in a highly successful, highly profitable fundraising
event.
Something
else that is vitally important about a “Fun” Fundraising event is, when people
are having a great time built around a Charity, the charity will experience
incredible growth via support outside of the event. People will want to get involved with the
Charity and want to help to host other events/fundraisers.
Take it into
account that when people are having a fun time, it makes their experience much
better and very memorable. The mere fact
that they had a great time at your event, will help you next event that much
better – easier ticket sales, increased ticket sales and much more profit. When people are having fun, they don’t have a
problem spending. But if you host a
boring event, do you think they will want to return? Do you think they will want to bid on
items? Doubt it.
Over the
years which I have been involved in Charity Fundraising, I have seen it
all. From long winded speeches putting
the crowd to sleep, inappropriate entertainment, low end items only on the Live
& Silent Auctions and people doing everything they can to leave the event
early which resulted in a low profit for the charity.I have also seen events that were like “3 Ring Circuses.” I have seen the
“Fun Factor” on steroids – I call these events a “Friend-raiser”, more like a party. When an event becomes more of a Party then a fundraiser, guests become distracted with the entire “Party” of it all and ignore the Fundraising Platforms (refer to my earlier blog - Fundraising Platforms – A Complete Fundraising Event).
A successful event lies somewhere in between. An event that is fun while also still staying on track with a successful fundraiser is the “Winner Winner, Chicken Dinner.” It’s a balance.
A great way
of providing the “Fun” factor is by hosting several fun and entertaining raffle’s
and games. In fact, a raffle/game is the
absolute best way of utilizing the donated items that your charity has received
(Refer to Gift Baskets & Gift Certificates – How to profit 10 times the retail value for more information about
how a raffle can greatly influence the success of donated items). Here are some of my experiences with these:
#1 - Recently,
I was asked to fly out to Detroit to assist the Livingston County Humane
Society with their fundraising event the "The 2014 Furball".
They did an amazing job by providing a fantastic live band as well as
several different fun raffle’s and games.
One of the games, which I have never seen before, was a “Bead”
Raffle. The raffle was hilarious,
incredibly fun and had the entire crowd involved. It was amazing to see all of the guests, who
were dressed very nice, standing at the front of the room laughing and truly
enjoying themselves. This raffle/game
raised them an incredible amount of money….Great job Livingston County!!!
#2 – We routinely
help our clients with Raffle ideas. One
of the absolute best is the “Balloon Raffle.”
Balloons bring the “Kid” out in your guests. Plus they also help decorate the room. Watching the guests pop the balloons is a
blast. Due to the draw of the Balloon
Raffle, it’s a 100% guarantee to bring 10 times the amount of profit then using
donated items on a Silent or Live Auction.
#3 – Surprise
or “Blitz” Raffles are another amazing idea.
Having an item hidden from the crowd and surprising them with a quick
raffle, will “WOW” them. There are
several successful ways of conducting this in a way that everyone will be “Star
Struck.”Watch our NEW Video and hear from our Clients about the success of Fun Raffles and games:
Remember,
prizes hitting the crowd will take your event from “Hum Drum” to above and
beyond the “WOW” type of event. Your
guests will see people with smiling faces, laughing and enjoying
themselves. Just this factor will create
a very memorable experience.
Remember,
putting the “Fun” in fundraising is the key to your success at your next
fundraising event.
There are
many more simple things that will change the entire face of your event,
bringing it from “Okay” to “Rockstar” making your event and the next, the place
to be.
If you would
like to learn more fun and exciting as well as highly profitable “Fun” event
ideas which have amazing results across North America – contact BW Unlimited
Charity Fundraising today at www.BWUnlimited.com. BW Unlimited Charity Fundraising is a Leader
in Charity Fundraising across North America.
BW Unlimited Charity Fundraising is known far and wide as the #1 most
reputable charity provider as well as the Charity Fundraising “One Stop Shop.” We would love to help you greatly increase
your charities fundraising profits at your next fundraising event. If you would like our help, please contact us
today at www.BWUnlimited.com.
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