Wednesday, January 6, 2016

5 easy methods to effectively advertise your Charity Fundraiser

How & where do I advertise my Charity Event?  That is a question I hear ALL THE TIME.  The reality is, the “Old Norm” is gone, dead, dust in the wind.  What do I mean by the “Old Norm”?   Well here they are:

#1 – Print Adds in the Newspaper

#2 – TV Commercials

#3 – Billboards

#4 – Hanging Flyers in local convenience stores.

I know what you’re saying about #2, how can that be true?  There are 1,000’s of TV Commercials, very true but do you have a Digital Video Recorder (DVR)?  If you do, which most do, what do you do when you are watching your favorite show and a commercial comes on?  You hit the Fast Forward button don’t you?

The answer to the question is simply this – Facebook & other social networks.  Facebook is definitely leading the charge. 

The entire world is on Facebook just waiting to be talked to.  You have to learn how to use Facebook and how Facebook works in order to be truly effective.  But Facebook is the single most powerful tool you have in your charity’s arsenal.  Plus – it’s FREE!!!
 
Seriously, if you're not on Facebook, chances are, you're not even reading this Blog!!! 

If you have an event flyer, here are some simple methods to use to draw attention:

#1 – Your flyer must “POP” – and not be just a simple Word Document.  It must grab
attention and be different than the rest.

#2 – Post your flyer everywhere you can – meaning, Facebook, Instragram, LinkedIn etc.

#3 – Once your flyer moves down your Facebook wall, reshare it back to the top.

NOTE:  It is a scientific fact that someone needs to see something seven (7) times before the act upon it.

#4 – Get your friends or other people involved in your charity to post your flyer as well.

#5 – When you post the flyer, ask your friends to also “Share” it.

Using these five (5) methods, you will be able to advertise your event from wherever you are, to the entire world – more importantly FREE.

If you would like to more valuable and effective ways to advertise your event and what type of flyer grabs people’s attention, contact us at www.BWUnlimited.com, we would love to help you.

BW Unlimited Charity Fundraising is a North American Charity Fundraising Leader in a “One Stop Shop” convenient setting.  BW can help guide you toward a very successful event, ensuring you do not fall into any of the fundraising pitfalls that surround you. Contact us at www.BWUnlimited.com to learn how we can help.

No comments:

Post a Comment