Monday, June 27, 2016
Thursday, June 23, 2016
It all started dressed in Camouflage. Huh? What in the world do you mean?
I can’t tell you how many times I’ve been asked “Where and how did this all start?” The straight answer is – raising money for an animal that doesn’t even exist here – Rocky Mountain Elk.
A long time ago (1992), in a land a land far far away (Missoula, Montana) there is a charity (Rocky Mountain Elk Foundation) that raises money to conserve and protect the land that Rocky Mountain Elk live on. That’s what they do – but that area is not anywhere near Maryland. What does that have to do with here? Nothing honestly.
What you should know is, I was a Maryland State Trooper then. So don’t think I had time to work full time planning a fundraiser. I was just like you – working a full time job, living a full time life with full time commitments.
Ok – now that you know where I started, the next answer is – I was asked to help as a volunteer with a fundraiser. Long story short, I found that I was really good at it – REALLY good, in fact, the best in the country. So good, it angered the people who actually lived in the Elk range (where they live). My committee was breaking national records in a tiny state.
Next – I started helping another charity called Delta Waterfowl. I brought all of my experience and immediately knew to build a “Rockstar” committee. Now, there were problems with this charity because no one even knew who they were. The DelMarVa (Delaware, Maryland & Virginia) region is a Ducks Unlimited territory. Ducks Unlimited supporters are incredibly supportive and loyal. I’ve seen people with their logo tattoos.
Now – here is what you have got to understand – Charity Fundraising is EXTREMELY competitive!!!
No one knew who Delta Waterfowl was – there was zero marketing here, zero brand identity, zero support. So how can we get a ton of people to support a brand new waterfowl charity? – Host an incredible outdoor event, less about the charity and more about the event.
It worked!!! 800 people and it broke all national records – What is the crazy thing about this event was – it was from a brand new chapter of the charity in a brand new area – it was the very first event!!!
The outdoor charities like the ones mentioned above are fundraising machines. They truly understand fundraising at the very highest level, much more than other charities outside of the outdoor industry charities. Travel providers such as “Hunting Trip Outfitters and Fishing Charters” are expected to donate. So raising money in this area is very tough.
Success did not just mean the amount of money raised – not at all. Success means selling memberships to the charity, raising awareness and much more. One of the craziest things we did with the Rocky Mountain Elk Foundation was – we sold a record breaking amount of Life Memberships to the charity - $1,000.00 each at one event – 33 - $33,000.00. Remember, its Maryland.
Yes – having people who truly support the charity are a major part of the equation. However, create a huge, awesome fundraising event is the absolute key to the events success – the charities success.
Also, the events MUST, ABSOLUTELY MUST, evolve/change year to year. Not just the items, the event must get bigger and better to keep people interested and telling their friends. There must be building years and then high profit years. It’s all about the event.
The key to the success of your event is two fold – build an incredible committee of Rockstar volunteers and plan an incredible event built around the event, not just the charity.
From there, several years later, I decided to start a company based on my fundraising success, helping charities all over North America host successful fundraising events. Since that day, BW Unlimited Charity Fundraising has been extremely proud to have helped over 1,400 charities a year and raising well over $100,000,000 for charities. In fact, we stopped counting. Based on demand, we continue to grow and add new features to our services. Stay tuned as we continue to grow and help more and more.
If you would like to host an incredible charity fundraising like the ones mentioned herein, please contact us today to get the ball rolling and be a charity fundraising “Rockstar.”
BW Unlimited Charity Fundraising is a North American Charity Fundraising leader in a convenient “One Stop Shop” setting. BW Unlimited Charity Fundraising can assist you to plan, manage and host a charity fundraising event which will absolutely excite everyone who attends and will begin to help you grow a level of support that you would never believe. Contact us today at www.BWUnlimited.com.
Tuesday, June 21, 2016
Unfortunately, today I was contacted by a Sports Team who told me that someone I recently worked with had scammed them out of $18,000.00. Seriously is there any lower form of life than a person who scams a charity? Phil Gaughan from DBCF is that kind of individual.
This industry is very small, everyone knows everyone especially when you have a fantastic reputation such as I and BW Unlimited Charity Fundraising does.
This individual spent enough time with me and my business to learn just the surface level of what I do. However, he did not learn about the years it took to build a reputation that was founded on integrity. He would go out to a team and ask them if they wanted to raise money for a certain charity at their games. He then would scam vendors out of items and then set up at the games. People would either purchase or bid on the items. Oddly enough, he didn’t give the proceeds to the team or the charity nor did he pay the vendor from which he acquired the items.Ladies and Gentlemen…I have been in business now nearly 10 years. I challenge you or anyone to search the internet to find one bad remark about me or my business.
There are scam artists out there who will steal from you either with providing fake autographed items or by straight out stealing. Remember, where there is money, there will be snakes.Pay attention, research who you are talking to…ensure that you are protected. Look for signs of a successful business – the quality of their website shows you how much they invested in themselves. Look how they dress when you meet with them – look for Red Flags. Trust your gut.
BW Unlimited Charity Fundraising is a North American Charity Fundraising Leader in a “One Stop Shop” convenient setting. Check our website at www.BWUnlimited.com.